New AccuWeather Patent for Japan

​AccuWeather’s affiliated company (commonly referred to as Locator Centric) was granted a new patent for the Interactive Advisory System, Japan Registration Number JP5452480. The granted patent covers location-based, targeted marketing to an end user’s wireless communication device, a smartphone for example, within a retail store. The location of the end user is monitored in relation to the products offered within the retail store and the targeted marketing and/or advertising is transmitted to the end user based upon the end user’s product likes and dislikes.

AccuWeather and its affiliated companies manage a comprehensive, global portfolio of patents for non-weather, and weather location-based and location-aware services.