AccuWeather Debuts StormDirector+, All-New Weather System for Local TV Stations, at 2016 NAB Show

StormDirector+ provides the most complete, fully-customizable local weather presentations with Superior Accuracy for local television stations.

AccuWeather unveiled StormDirector+™ at the 2016 NAB Show, the all-new weather system that provides the most interactive, customizable, and complete local weather presentations with Superior Accuracy™ to television stations.

StormDirector+ provides a network-quality solution that uniquely transforms weather presentations to take stations above the competition and dominate in their market. Its intuitive, user-friendly interface and time-saving workflow tools make it fast and easy to customize each broadcast presentation, complimenting a station’s branded look and feel, for complete local weather coverage first and fast.

Developed by the most knowledgeable minds and leaders in the industry, StormDirector+ was built for meteorologists by meteorologists. Quickly and easily create customized local weather forecasts using mapping with radar, satellite, severe weather watches and warnings, comprehensive model data, health indices, social media, hourly and extended forecasts, and much more, in an engaging presentation that will connect with viewers.

StormDirector+ harnesses the power of AccuWeather’s Superior Accuracy and superior technology. Recognized as the most accurate source of weather forecasts and warnings in the world, AccuWeather saves lives and protects property. Over the years, AccuWeather has saved tens of thousands of lives and tens of billions of dollars for companies. AccuWeather serves over 240 of the Fortune 500 companies, as well as thousands of other businesses worldwide, and 1,900 radio and television stations and newspapers - clients and partners trust AccuWeather’s Superior Accuracy.

“We are excited to demonstrate the revolutionary capabilities of StormDirector+ live at NAB, providing television stations with the most complete, interactive, and affordable weather solution,” said Ryan Ayres, Vice President of Display Systems and Services at AccuWeather. “StormDirector+ provides the streamlined speed, flexibility, and level of customization that stations are looking for, without any unneeded features or complexity.”

StormDirector+ has unique capabilities to get local, regional, and national breaking weather news on the air in an instant, including exclusive AccuWeather Advanced Warnings™ for more localized, advanced notice of impending severe weather, AccuWeather Future Radar to present an advanced, visually appealing radar forecast view, and AccuWeather’s patented MinuteCast® with minute-by-minute hyper-local precipitation forecasts for exact street addresses or GPS locations available to Audience Building Partnership stations.

Additionally, unlike systems with satellite delivery, StormDirector+ depends on reliable cloud-based solutions for when severe weather occurs. It is the only weather system built to run on a green screen, video wall, or touch screen.

Available as a stand-alone weather system, StormDirector+ is also fully compatible with the revolutionary StoryTeller® Interactive Touchscreen Solution, seamlessly integrating with the complete, interactive touchscreen solution for every aspect of a station’s news, sports, and weather presentations. Go beyond weather coverage to utilize StormDirector+ within StoryTeller and take advantage of the interactive, customizable, and engaging content available to cover breaking news, live polling, social media, elections, traffic, and more. Through significant innovations announced at NAB 2016, StoryTeller makes your local TV news presentations faster, easier, and more effective than ever before.