AccuWeather Featured in new Microsoft TV Campaign, Wins Visionary Award
AccuWeather is featured in a national television, print, and outdoor marketing campaign from Microsoft. The campaign is airing via media outlets such as ABC World News and The Wall Street Journal, and billboards at the 2015 Microsoft Convergence event in Atlanta, Georgia. The television commercial can be viewed on YouTube here, https://www.youtube.com/watch?v=wmGQAGB-CyA. On March 17, 2015, AccuWeather was also presented the Microsoft Visionary Award in the Big Data category at Microsoft Convergence and featured throughout the event of 12,000+ attendees.
As the world’s leading provider of weather information across all digital platforms, AccuWeather responds to up to 10 billion data requests per day from over 200 countries in more than 100 different languages and dialects. AccuWeather partners with Microsoft to help deliver critical weather data from the Microsoft Cloud to people whenever and wherever they need it, and quickly scales to meet big data volumes and demand.
The Visionary Awards (formerly known as the Customer Excellence Awards established in 1997), recognize Microsoft customers who achieved notable accomplishments using Microsoft solutions. This year’s Visionary Award winners were chosen from more than 500 nominations submitted by Microsoft team members and partners across 12 different award categories.
“It is an honor to be recognized by Microsoft as a big data visionary, as we continuously focus on significant, leading data advancements to meet the needs of our growing global audience and partners,” said Dr. Joel N. Myers, Founder, President, and Chairman of AccuWeather. “AccuWeather is the trusted source for weather alerts, news, and updates with Superior Accuracy™. Microsoft’s 2015 Visionary Award reinforces AccuWeather’s leadership and strength in using the power of data to impact peoples’ lives around the world.”
In addition to award recognition, AccuWeather was featured throughout the Microsoft Convergence 2015 event. Myers and AccuWeather Chief Commercial Officer Casey McGeever participated in the Microsoft Keynote address where Microsoft showcased their new advertising campaign, spotlighting
AccuWeather’s impressive use and impact of big data. During the Keynote, Microsoft CEO Satya Nadella provided a live demonstration of the revolutionary, patented new AccuWeather EnterpriseSolutions commercial Portal and the award-winning AccuWeather for Windows 8 mobile app. Live demos of the new Portal and the AccuWeather StoryTeller® Interactive Touchscreen Solution for business were also provided within AccuWeather’s exhibit at the Convergence Expo. Microsoft showcased a summary of key AccuWeather commercial partners and the results they have achieved from partnering with AccuWeather in their own words as further demonstration of AccuWeather’s global leadership.